Ford strengthens its presence in Iraq by appointing “North Al Jazeera” as its new official distributor.
Ford strengthens its presence in Iraq by appointing “North Al Jazeera” as its new official distributor.
2026-09-07
Ford Middle East and Africa today announced the appointment of North Island Automotive Trading and Commercial Agencies Company (SAT) as its new partner and official distributor in the Republic of Iraq, effective October 1, 2026.
North Island Company (SAT) represents a strong strategic alliance that brings together the March Holding Group and the Aliyan Group. Under this appointment, the company will be responsible for distributing Ford vehicles, providing original spare parts, and offering after-sales services throughout Iraq.
March Holding manages a leading regional investment portfolio comprising more than ten companies across several vital sectors in the Iraqi market, most notably technology, financial services, digital solutions, and e-commerce. Meanwhile, Al-Alayan Group stands out as one of the region’s most established automotive distributors, boasting over fifty years of experience. This unique combination of integrated market expertise and deep-rooted local capabilities provides North Island Automotive (SAT) with a solid foundation to support Ford’s continued growth and elevate the customer experience in Iraq to new heights.
This appointment reflects Ford’s deep, long-term strategic commitment to the Republic of Iraq and its dedication to facilitating customer access to modern Ford models, genuine parts, and advanced maintenance services. Ford will also work with North Island Company (SAT) to strengthen its sales and service network, further solidifying the strong bonds of trust that customers in Iraq have built with the brand over the past decades.
In his statement on this occasion, Ravi Ravichandran, President of Ford Middle East and North Africa, said: “Iraq is a key focus of Ford’s growth plans in the region, and we always strive to provide the best services to our customers there in the long term. North Island Company (SAT) shares with us the same vision that puts the customer first, based on quality standards and sustainable growth, and the company’s experience and deep understanding of the local market will contribute to enhancing the Ford customer experience from the purchase decision to after-sales services.”
For his part, Mohammed Aliyan, CEO of North Island Automotive Trading and Commercial Agencies (SAT), stated: “Ford has a long and distinguished history in the Iraqi market, representing reliability and quality for generations. Our role today is not limited to distributing cars, but also includes preserving this legacy and enhancing the trust that the brand has built over the decades. We have established North Island (SAT) on a sophisticated infrastructure, qualified human resources, and a full commitment to providing the integrated Ford experience that customers in Iraq look forward to and deserve.”
Yassin Al-Saati, General Manager of North Island Company (SAT), added: “The Iraqi market offers promising opportunities for the Ford brand, and our responsibility is to translate these opportunities into tangible and sustainable successes in the coming years. By combining our deep knowledge of local market requirements with Ford’s global innovative capabilities, we will work to enhance the brand’s competitiveness and expand its presence in one of the region’s most dynamic markets.”
In his remarks, Ravichandran emphasized the efforts of both parties to ensure a smooth transition that protects the interests of customers and concluded by saying: “We extend our sincere thanks and appreciation to Al-Qasid Company for its valuable contributions in representing the Ford brand in Iraq over the past nine years. We will work in cooperation with their team to ensure a smooth transition for our customers.”
Ford will collaborate with Al Qasid throughout the transition period, which extends until September 30, 2026, to ensure business continuity and customer support during the move. During this time, customers will be able to purchase Ford vehicles, obtain genuine parts, and have their vehicles serviced as usual at Al Qasid’s facilities. Vehicle warranties, service support, and parts availability will remain fully in place after the transition to North Island Automobile Company (SAT) is complete.
Details of North Island Company (SAT) branches, authorized service centers and customer communication channels will be announced gradually as the start of operations approaches.
About Ford Motor Company
Ford (NYSE: F) is a global company headquartered in Dearborn, Michigan, committed to building a better world where everyone has the freedom to move around and achieve their dreams. The company launched Ford+ to drive growth and create sustainable value, combining the company’s existing strengths with new capabilities and enduring customer relationships to enrich customer experiences and foster loyalty.
Ford develops and produces innovative models of SUVs, sport utility vehicles, commercial trucks and sedans, as well as a range of Lincoln luxury vehicles and connected services, including the BlueCruise driver assistance system and advanced safety systems.
The company offers its customers the freedom to choose through three business segments centered around them: Ford Blue – where it designs iconic gasoline-powered and hybrid vehicles, Ford Model e – where it creates pioneering electric vehicles along with integrated software that delivers permanent digital experiences for all customers, and Ford Pro – where it helps business customers transform and expand their businesses through vehicles and services specifically designed to meet their needs.
In addition, Ford offers financial services through the Ford Motor Credit Company. Ford Motor Company employs approximately 169,000 people worldwide. For more information about the company, its vehicles, and services, please visit corporate.ford.com.
About North Island Automotive Trading and Commercial Agencies Company (SAT):
North Island Automotive Trading and Commercial Agencies Company (SAT) is a company specializing in car distribution in Iraq. It was established through a strategic partnership between March Holding, a regional group with extensive investments in vital economic sectors, and the Alian Group, known for its history and pioneering experience of several decades in managing and distributing major car brands in the region. The group officially represents leading global brands such as Hyundai, Kia, BYD, Isuzu, Geely, and GAC.
North Island Company (SAT) will commence its operations as an official Ford distributor in Iraq starting October 1st. The company is currently working on building an integrated network covering various parts of Iraq, including showrooms and authorized service centers, which have been designed according to the latest standards to provide an exceptional customer experience throughout the vehicle ownership process; from purchase to after-sales services, ensuring a continuous supply of genuine spare parts and providing highly efficient technical support.
Based on a philosophy that always puts the customer first, North Island Company (SAT) is committed to elevating the automotive sector in Iraq by integrating operational excellence with digital and technological innovation, in full compliance with the high global standards embodied by the Ford brand.
For more information about the company, its vehicles, and services, please visit ford-iq.com and follow us on social media: https://linktr.ee/fordiraqsat
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